Franchisees do not open The Little Gym simply to run a business — they open it to build something meaningful that also delivers long-term, sustainable growth. They have a passion for childhood development, a belief in the power of movement, and a desire to make a lasting impact on families in their community.
The Little Gym, part of the Unleashed Brands portfolio, is designed to take that passion and transform it into a scalable, proven business model that grows year after year. For owners, that passion is supported by a proven system designed to deliver predictable revenue, operational consistency, and the ability to scale over time.
A Mission That Inspires Owners and Fuels Growth
At its core, The Little Gym is built around a mission that resonates deeply with parents and communities. The brand helps children grow physically, socially, and emotionally through movement-based learning.
Franchisees who step into this mission quickly become community champions. They create spaces where kids build confidence, learn skills, and discover who they are. That purpose-driven foundation is one of the strongest drivers of long-term success. When purpose and structure work together, franchisees gain both emotional fulfillment and business momentum.
A Proven Curriculum Backed by Childhood Development Experts
The Little Gym’s proprietary curriculum is both fun and research-backed. Every class is structured to support developmental milestones and teach life skills through movement.
Franchisees benefit from a turnkey programming model that includes:
- A curriculum refined over nearly five decades
- Programming designed by experts in early childhood development
- New classes and specialty events that create additional revenue opportunities
This removes guesswork for owners while ensuring a consistent, high-quality experience that parents recognize and trust.
A Recurring Revenue Model That Scales
One of The Little Gym’s greatest strengths is its recurring revenue model, which creates consistency and visibility for owners throughout the year.
Key drivers of growth include:
- Monthly memberships
- Camps and special events
- Parent and child classes
- Birthday parties
- Skill growth programs
Combined with strong retention and referrals, this model supports steady cash flow and compounding growth over time.
A Brand Families Love and Search For
Parents do not simply stumble upon The Little Gym. They seek it out. Decades of brand equity, national marketing support, and best-in-class programming give franchisees a strong foundation from their very first day. This combination empowers owners to launch confidently and scale quickly in both new and competitive markets.
A Support System That Builds Confident Owners
Most franchisees at The Little Gym have one key thing in common. They do not come from the children’s activity industry. With a proven system behind them, they do not need to.
Owners receive:
- A comprehensive onboarding process and hands-on training
- Support with real estate, construction, and launch preparation
- A dedicated franchise business coach
- National marketing resources and data-based insights
- Technology systems that simplify daily operations
This partnership is designed to set every owner up for long-term success.
A Community Centered Business With Lasting Impact
Every class at The Little Gym is more than physical activity. It is an opportunity for kids to build confidence, resilience, and joy. That emotional connection creates loyalty, referrals, and deep roots in the community.
Franchisees often share stories of watching children grow from parent and child classes to advanced gymnastics programs. They celebrate milestones with families and create a spaces that become part of the community’s identity. That emotional connection translates into loyalty, referrals, and long-term stability for owners.
A Scalable Business With Real Expansion Potential
Many franchisees begin with a single location and discover that the model is well-positioned for thoughtful, multi-unit growth.
This is due to:
- Predictable revenue
- Strong unit economics
- Multiple streams of income
- High demand from local families
- A supportive franchise system
- A mission that resonates deeply within communities
For owners ready to grow, The Little Gym offers a clear path to expansion while staying rooted in purpose and community impact. The Little Gym proves that a business built for kids can also be built to last.